Alternatives to throwaway bottles include various schemes in which drinks companies produce more durable plastic or glass containers that can be used multiple times.
But one London-based company could be changing the whole game with the idea for a water bottle made out of edible materials that delivers hydration in the form of a blob.
Created by Skipping Rocks Lab, a British sustainability-focused start-up in London, Ooho uses natural materials extracted from plants and seaweed to create packaging (or unpackaging, if you will) with low environmental impact. As Gear Junkie explains, the ice then melts, leaving the membrane behind and "creating a gelatinous, contained ball of water". If not consumed, it is biodegradable in 4-6 weeks.
"Ooho sachets are flexible packets of water, drunk by tearing a hole and pouring into your mouth, or consumed whole". A biodegradable, edible capsule made from seaweed is aiming to eliminate plastic packaging waste.
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How is the membrane manufactured? The outer shell of water is made from edible algae. It should be possible to add flavoring to the membrane to make them a bit more palatable.
It takes only 2 cents to manufacture each orb.
Skipping Rocks Lab, the company behind the product, Ooho!, successfully completed its equity crowdfunding campaign on Crowdcube less than a week after its debut. They aim at making a series of sustainable projects of which Ooho is their first product. But whether it eventually replaces water bottles entirely is another matter.
Cheaper than plastic packaging, it works best when fresh (its shelf life is just a few days) and uses five times less CO₂ and nine times less Energy than PET. Skipping Rocks Lab's current mission to make Ooho a staple of festivals, marathons, and other outdoor events is a great start, since those are situations in which single serving beverages without waste are well suited, but the wider goal of becoming "the global solution to water and drinks on-the-go" is really an impossible task.
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